Internal Team Resources

The Reef
Backstage.

Everything we're building, planning, and figuring out — in one place. Bookmark this. Update it as things change.

Quick jump
📊Ready
Content Planning System
Full field map, 8 dimensions, workflow pipeline, scenario library, Airtable structure, deck planner, and algorithm vision. The master planning doc.
🗂️Draft
Theme Deck Planner
Curated moment decks — Road Trip Mix, Bedtime Arc, Post-Game Win/Loss, Meltdown Kit, Sunday Morning. Slot-by-slot content requirements.
🎛️New
I'm Bored & Right Now
How the two home-screen buttons work, the queue logic between them, the arousal-down rule, soft endings, and the anti-patterns we hold the line against.
🧠Draft
Right Now Engine
How the algorithm maps family context → content. Input fields, matching logic, family profile pre-filter, and the API roadmap.
🏗️Draft
Architecture & Principles
Hard constraints, COPPA approach, age tier definitions (Little Reef / Reef Crew / Reef Plus), curation-over-personalization policy.
📝
Content Intake Form New
Submit new ideas, drafts, or completed pieces. Three paths: Solve a moment · Just browsing · Build a deck. Responses go directly into the Content Library sheet.
🫧New
Frame Studio
Drop affirmations, fortunes, or messages into Reef Remix frames. Pick a frame, write something, hit submit. Reese reviews. Save a copy if you want one for yourself.
📁Ready
File Naming System
The naming convention, folder structure, app-by-app guide (Suno, Canva, GarageBand, Google Docs), and the 5 hard rules. Read before creating any file.
🔄Ready
Content Workflow
Idea → Drafting → In Production → Review → Approved → Published. Who does what at each stage. Penny + Jamie in write and review.
📚Coming
Content Library
The master catalog — all pieces, statuses, tags, and assets. Will live in Airtable. Google Sheet in the meantime.
🎵Coming
Suno Production Guide
Style prompt templates, BPM reference, genre settings, how to save session data, and the download-and-name workflow before Suno projects expire.
🧭New
Character Compass
Personality discovery checklist. ~470 scenarios — expressions, sports, hobbies, holidays, school, locations, vehicles, food, social. Team votes show as tallies, conflicts and consensus surface as filters. Realtime sync.
🎨New
Asset & Prompt System
Character DNA blocks for consistent AI generation. Interactive 4×8 mood matrix — click any character × emotion to copy the full prompt. Ring color encoding, asset sizes, export tiers, mood-to-music map.
🗳️New
Character Judging
Drop in character renders, stills, and video. Everyone rates 1–10, leaves a reason and notes. Live updates across the team. Export to CSV when we're done picking winners.
🐠Draft
Character Bible
Cranky, Penny, Echo, Turbo — personalities, voice, what each can and can't do, interaction matrix, and the art brief template. Penny's fill-ins marked.
🌈Ready
Brand Colors & Tokens
Full palette in HEX/RGB for Canva and Figma. The named colors (hotpink, lime, turquoise, navy, yellow), typography stack, and design tokens that lock the look across every page.
📐Ready
Style Guide & Page Template
The starter HTML template every new team page should be built from. Cards, buttons, callouts, tables, nav — copy-paste components ready to go.
🐡Coming
Penny's Voice Guide
How Penny writes and speaks. Permission-giving, not lecturing. Examples of right vs. wrong tone. For anyone writing Daily Advice or Parent Context Notes.
🖼️Coming
Art Direction Guide
Style references, Canva templates, AI image prompts per character, card image specs, and the color palette in HEX/RGB for Canva and Figma.
👕New
T-Shirt Tools
Multi-brand merch pipeline. Drop a CSV of ideas from any AI, vote as a team, mockup winners on a shirt, save the PNG. Pizza for Colin, school tees for Penny, more workspaces as we add them.
🚀Draft
Hosting & Deployment
Hostinger setup, folder structure for clean URLs, .htaccess rules, how to deploy new pages, and the public_html directory map.
📋Coming
Content Library Sheet
The Google Sheet linked to the intake form. Where submissions land, statuses get updated, and IDs get assigned. Opens in Drive.
🗄️Coming
Airtable Setup Guide
How to migrate from Google Sheets to Airtable. Field-by-field setup instructions, view configurations, and automation recipes.
📂Draft
Google Drive Structure
The master folder map. Where every file type lives, the numbered piece folders, _ARCHIVE, _PUBLISHED, and _INTAKE-QUEUE.
🛡️Draft
COPPA Training
What COPPA requires, how Reef Remix exceeds it, what any team member or external contributor must know, and the review checklist for content sign-off.
🔒Coming
Privacy Policy (Draft)
Working draft for counsel review. Covers parent-owned accounts, no child data collection, no third-party tracking, deletion rights.
📜Coming
Contributor Agreement
Template NDA and work-for-hire agreement for external writers, artists, and audio producers. To be reviewed by counsel before first external hire.
🎵External
Suno
AI music generation. Main audio production tool. Remember: download + save prompt immediately — projects expire.
☁️External
Google Drive
Master file library. Follow the naming convention and folder structure doc before uploading anything.
📝External
Google Forms
Content intake form lives here. Use the hosted form link — don't use the edit URL for submissions.
🎨External
Canva
Artwork, printables, card images. Name your Canva project per convention. Export to Drive immediately after finishing.
🗄️External
Airtable
Future home of the content library once we migrate from Google Sheets. Setup guide in Ops section.
⚙️External
Google Apps Script
Run the Form Builder script here. New project → paste ReefRemix_FormBuilder.gs → run buildReefRemixForm.
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